Qualitative data-analysis: making sense of data in 4 steps

You’ve collected a crazy load of information during your in-depth interviews. Great. But what’s next? From your research supervisor or boss you are expected to do something with that data. But how to get from such a data overload to a good conclusion? Here’s how to do your qualitative data analysis in four easy steps. […]

How to avoid these 10 interviewing bloopers

Imagine, someone knocks on the door. It’s a person you have never seen before. Different skin colour, different clothes, different hair, funny accent… He says he wants to interview you about your daily life, for some sort of research. Kind and welcoming as you are, you let him in, offer him a chair and a […]